Do Authors Need a Platform? Yes, More Than Ever.

Carole Jelen and Michael McCallister’s book teaches the Author Platform method endorsed by major publishers...

With hundreds of thousands of books being published each year, building an audience before your book is published has become a necessity. Authors must realize now that it’s not only great writing that makes a successful book.

This book is an easy to read, actionable collection of the steps, techniques, strategies and best practices used in working with successful and prolific published authors. Here authors will find:

  • New Rules: a dozen underlying concepts governing audience interaction
  • A system: pulling together all the pieces and digital locations to form a cohesive author platform
  • Client success stories and advice from published authors who have built an audience following
  • Full platform publicity plan for authors in  tear-out sheets

The Author Platform method endorsed by major publishers.

Contact the Publisher

BenBella Books
10300 N. Central Expy., Suite 530
Dallas, TX 75231

A strong author platform is the most important factor in making or breaking initial and long term sales. Here in this book you will find the keys to the castle.

Glenn Yeffeth, Publisher at Benbella Books, Inc.


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